All Episodes
Displaying 31 - 60 of 73 in total
Networking and the importance of women in marketing with Olivia from Girls in Marketing
Mackenzie is joined by Olivia, the founder of Girls in Marketing to talk all about how to network when it comes to getting into the marketing space, why more women nee...
How to embrace AI working in social media
This week, Mackenzie and Ben discuss how social media platforms keep releasing new AI tools to make our lives easier. Or so they claim. They talk about what tools you ...
Why is everyone wanting a Bluesky invite?
This week Mackenzie and lovely, lovely Ben are discussing if Bluesky Social is a threat to Twitter, TikTok launching some vital features and are Facebook pages back. F...
The end of free social media is here
With more social media apps adding premium subscription plans, is this the end of free social media as we know it? We also talk about the future of TikTok, given that ...
The power of UGC content with Mike Rama of Brands Meet Creators
Mackenzie is joined by Mike Rama of Brands Meet Creators to talk all about user-generated content (UGC content). Mike gives his top tips for both brands and creators w...
How to run an effective social media audit
Mackenzie and Ben discuss every social media manager's nightmare: The social media audit. They talk through why it's so important to audit your social media accounts, ...
Is this actually the end of TikTok?
Mackenzie and Ben talk all about the latest social media news happening in the world this week, including everything that is happening over at TikTok. Is the end of Ti...
Nailing your call to action with Katelyn Rhoades of Social Marketing Queen
Mackenzie is joined by Katelyn Rhoades of Social Marketing Queen and Enfluence Marketing to talk all about how to nail your call-to-action when it comes to your social...
How AI is taking over the world of social media
Mackenzie and Ben talk all about AI and AI when it comes to social media. It seems like AI is everywhere at the moment and social media companies are joining the space...
Instagram wants you to start paying for the app
Mackenzie and Ben talk about the new feature from Meta that has everyone in a frenzy (and not in a good way). They also talk more about TikTok and the potential of it ...
Why we need more women in marketing with Olivia Gold
Mackenzie is joined by Olivia Gold of Life of a Marketing Girl to chat all things why we need more women in marketing spaces. Olivia talks all about how she got starte...
Will this save TikTok from being banned in the US?
Mackenzie and Ben talk all about the latest social media news from this week including TikTok's Transparency Centers, Twitter making businesses pay $1000/month, Instag...
How to use Instagram Reels to sell your biz with B Squared Social
Mackenzie is joined by Laura Bitoiu of B Squared Social to learn all about how to use Instagram Reels to grow your Instagram and sell your small business.
Why social media managers should embrace ChatGPT
Mackenzie and Ben chat about the number one thing people can't see to stop talking about right now—ChatGPT!
How to become a freelance social media manager with The Two Lauras
Mackenzie, Laura David, and Laura Moore, of the Two Lauras, are talking all about getting started on being a freelance social media manager.
5 social media trends to focus on in 2023
Mackenzie and Ben talk about Mackenzie's favorite report of the year—Pinterest Predicts! They talk about the top 5 trends the report says to focus on and how to incorp...
How to build your social media presence with Hayden Cashion
Mackenzie speaks with Hayden Cashion from Modern Marketing on how to grow and build your social media presence and get the audience you really want.
How to fix being shadowbanned on social media
Mackenzie and Ben discuss the latest updates from Instagram and Twitter in regards to being shadowbanned on the apps, how to fix your shadowbanned account, and all the...
The Top 5 Reasons You Need a Social Media Manager
Mackenzie and Ben talk about the signs you should watch out for when it comes to knowing when to hire a social media manager for your small business or brand.
How to create content pillars for your social media strategy with Social and Stuff
Mackenzie and Ben are joined by Sarah from Social and Stuff. In today’s episode, we talk all about content pillars, how to get started as a social media manager, how t...
Elon Musk and the breakdown of Twitter
Mackenzie and Ben discuss everything that is currently happening with Elon Musk and Twitter and trust us, it's a lot.
The biggest challenges of being a social media manager
Mackenzie and Ben talk about the hardest parts of social media management and how to overcome each and every one of those challenges. Because being a social media mana...
How to get your first 1 million views on TikTok with Ryan Magin
Mackenzie is joined by Ryan Magin, a content creator who owns his very own content production company helping others reach their first 1 million views on TikTok.
The most effective way to scale your social media marketing
Ben and Mackenzie talk about the most foolproof way to scale your social media marketing, all the latest social media news that was just announced (hello, new TikTok f...
The fastest way to get followers on TikTok
Mackenzie and Ben talk all about the latest social media news from Elon Musk finally buying Twitter to The OG App stealing Instagram's information, and how to get more...
10 easy ways to go viral on TikTok
Mackenzie and Ben bring you their top tips on using your TikTok caption effectively and the easiest ways to make your next TikTok video go viral.
How to hire the best social media manager for your team
Mackenzie and Ben bring you the latest updates from Code Conference in LA, why everyone is panicking about TikTok currently, and give you their top tips on hiring a so...
Why brands should start paying attention to BeReal
Mackenzie and Ben give you the quick headlines of what's happening in the world of social media this week: from Elon Musk, to Gen Z not leaving social media anytime so...
How to use SEO on TikTok to go viral
Mackenzie and Ben discuss all things TikTok! If you're trying to figure out how to go viral on TikTok for your clients, we've got a few tricks up our sleeves—namely, S...
How to get more social media clients in 5 easy steps
Mackenzie and Ben bring you their top tips on how to make your Instagram stories more engaging, how to bring in more clients as a social media manager, and their favor...